HHelthy
About Helthy

Using science and clinical research,
to help you grocery shop smarter.

At Helthy, we believe nutritional labels shouldn't be a barrier to living a smarter and healthier life with diabetes. We've made it our mission to bring you the relevant, healthier facts you need to know.

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The Helthy app showing a diabetes-specific read of Cape Cod potato chips — an 'OK Choice' with a breakdown of whole grains, sodium, fiber, protein and sugar.
Why we exist

Nutritional labels shouldn't be a barrier to living a smarter, healthier life with diabetes.

Three taps to a smarter choice

Scan, understand, swap — right at the shelf, in the moment you're deciding.

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Potato Chips
Cape Cod, Cape Cod Potato Chips Inc.
OK Choice
Serving size: 1 ONZ (28 g)
Why this scoreOrdered by impact
🌱Whole GrainsNo whole grains
🧂SodiumModerate sodium264mg
🌾FiberLow fiber1g
🐟ProteinLow protein2g
🧊Total SugarLow sugar1g
🧊Added SugarLow added sugar0g
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A better swap for you
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Potato Chips
OK Choice
↓ try instead
🫛
Lentil Snack Crisps
Great Choice
＋ More fiber · 5g － Less sodium · 110mg ＋ More protein · 6g
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The people behind Helthy

Founders, staff, and advisors working to make healthy shopping simpler.

Founders

LZ
Lisa Zhu
CEO, Design Engineering
AB
Aaron Blumenthal
CTO, AI

Staff

DB
Denis Brusnikin, MD
Business Development
JC
Joanna Cheung
Brand + Marketing
EK
Ethan Kim
Diabetes Researcher
SK
Sang Kim
Diabetes Researcher
PL
Patricia Lai
Human Factors, User Testing, Psychology

Advisors

TB
Tianne Batille, JD
Legal + Corporate Partnership
NS
Nora Saul, RD, CDE
Diabetes Nutritionist
PS
Prashanth Saka
Advisor